Progress is the movement towards a goal, or forward advancement. It can be measured by pencil marks against a wall showing a child’s growth; by saving pennies and quarters in a jar; by a budding forest where there was once no trees. When it comes to building a sustainable future, progress can be measured by the financial investment businesses and individuals are making to reduce greenhouse gas emissions (GHGs) and other pollutants.
Yet progress towards a sustainable future must be about more than just numbers – it must encourage smarter businesses, support more efficient communities and empower individuals. Progress must spur cultural change, which then fosters continued progress.