Wayne Peacock is the president and chief executive officer of USAA, with more than 30 years of experience at the company. Founded in 1922 as an insurance association serving military families, USAA is one of America’s leading financial services companies. It offers insurance, banking, and financial advice and planning to its more than 13 million members. The company is headquartered in San Antonio, with offices in the U.S. and Europe, and owns or manages assets of approximately $224 billion.
A proud USAA member since 1990, Peacock joined the company in 1988 in its real estate investment subsidiary and has served on the Executive Council since 2006. During his three decades at USAA, he has led teams across the organization, including contact centers, information technology, shared services, strategy, marketing and communications, security, and corporate real estate. Before becoming CEO in February 2020, Peacock was president of USAA’s Property & Casualty Insurance Group, the fifth-largest auto insurance carrier and third-largest homeowners insurance carrier.
USAA ranks No. 101 on the FORTUNE 500®, No. 12 on Forbes America’s Best Large Employers list and No. 5 on Military Times’ Best for Vets: Employers List. The company commits to giving 1% of its pre-tax income to nonprofits, with 60% of it going to military causes.
Peacock is a member of USAA’s Board of Directors and USAA Federal Savings Bank Board of Directors. Externally, he is an inaugural member of the Federal Reserve Board’s Insurance Policy Advisory Committee. He also serves on the Board of Trustees of The Institutes, a leading risk management and insurance knowledge provider, and on the Board of Directors for the Insurance Information Institute. He is past chairman of the San Antonio Economic Development Foundation. Peacock is active in various industry and trade groups and co-led the Mayor's Task Force on Corporate Recruitment and Retention in San Antonio. A proud Eagle Scout, he served on the executive board of the Alamo Area Council of the Boy Scouts of America.
He’s been recognized as an industry leader. P&C Specialist ranked him fifth on its Top 25 Leaders of Personal Lines list of influencers. Fast Company named him among the 100 most creative people in business.
Peacock graduated from Tulane University with a Bachelor of Arts in Economics. He has completed executive education programs at Harvard, Duke and Stanford universities and the American Institute of CPCU Executive Education Program at the Wharton School of the University of Pennsylvania.
Outside work, Peacock is an avid reader, runner and competitive sailor. He’s been married to his wife, Ginny, for more than 30 years, and they are the proud parents of four children: Wes, Nick and twins, Erin and Elyse.